
“Business is a good gift from God.”
— Steve Adams | IBAM
How one man’s journey from crisis to calling reveals the real power of faith-driven entrepreneurship
There are moments when a story does more than inspire—it clarifies.
It moves the idea of “faith and business” out of theory and into something real, tangible, and undeniable.
In this episode, Steve Adams shares one of those stories.
Not a concept.
Not a framework.
Not a strategy.
A real person. A real risk. A real transformation.
This is the story of “R”—a man whose life journey captures what happens when faith and business truly come together.
The Global Vision Behind the Story
Before diving into the story itself, there’s a bigger picture to understand.
This isn’t an isolated moment.
It’s part of a growing movement.
Across regions like:
Indonesia
Africa
Central Asia
There are newly formed entrepreneurs stepping into business as mission. And more expansion is already underway, including South America, with plans to move into India in the coming years.
The approach is intentional:
Start small
Build infrastructure
Create repeatable success
The goal isn’t speed—it’s sustainability.
Because once the model works consistently, it can scale faster later.
And the story you’re about to read is one of the early examples of that model in action.
Meeting “R” in Ukraine
The story begins in Kyiv, Ukraine.
At the time, this was shortly after the Orange Revolution, during one of several trips made to the region.
In a small training group—just eight to ten participants—there was one man who stood out.
Not because he was confident.
But because he wasn’t.
He appeared:
Tired
Broken
Disoriented
He didn’t speak the local language.
He didn’t have a clear direction.
And he was in the middle of a personal crisis.
This was “R.”
A Past That Changed Everything
Just months before this training, R had made a life-altering decision.
He had come to faith in Christ.
But that decision came with consequences.
Because before that moment, he was not just anyone.
He was a senior intelligence officer in Bashar Assad’s army.
A position of authority.
A role in a system known for brutality.
And when his faith changed, everything else had to change with it.
Forced to Flee
When R’s father discovered his conversion, the situation escalated quickly.
His family arranged for him to leave the country.
He was escorted out by an armed group and eventually found himself in Ukraine.
There, he connected with a church led by a pastor also from Damascus.
That church became his refuge.
But refuge didn’t mean clarity.
He was still:
Processing his new faith
Disconnected from his past
Unsure of his future
And that’s the state he was in when he entered the training.
A Breaking Point
Partway through the training—about two-thirds of the way in—something shifted.
During a break, R made a sudden declaration.
He said he had to leave.
Not later. Not eventually.
Immediately.
Why?
Because he felt compelled to go back and share the Gospel with his family—even if it meant losing his life.
His words were simple:
If I die, I die.
But I have to do it.
This wasn’t a calculated move.
It was conviction.
And with that, he left.
What Happened Next
For a full year, there was no contact.
No updates.
No confirmation of what happened.
Then, one year later, during another trip to Ukraine—he reappeared.
Alive.
He had gone back.
He had shared the Gospel.
And he had returned.
But he wasn’t the same man.
A New Direction Emerges
This time, he came with clarity.
Not confusion.
Not hesitation.
A plan.
Initially, he had considered starting a food business. But now, his idea had evolved.
He wanted to build a better shipping crate for bird exporters.
In his research and experience, he had discovered a real problem:
Birds being shipped to the Middle East were dying at high rates.
And he believed he could solve it.
From Idea to Execution
What made this different wasn’t just the idea.
It was the groundwork.
Over that year, he had:
Built relationships with breeders in rural Ukraine
Developed connections with buyers in the Middle East
Designed a shipping solution that significantly reduced loss
His business model wasn’t theoretical.
It was already forming.
And through the program, he received:
Support
Training
Funding
He became a graduate—and then a business owner.
Real Results, Real Impact
The outcome was measurable.
Within 10 months:
He repaid his loan
His business was operational
He was generating income
But the impact didn’t stop there.
He also:
Learned the local language
Became a leader in his church
Employed others
Met real needs in his community
This wasn’t just business growth.
It was life transformation.
Courage Under Pressure
Success didn’t come without resistance.
At one point, he was confronted by the Ukrainian mafia.
They demanded bribes.
He refused.
The result?
He was beaten.
Severely enough to end up in the hospital.
And yet—he stood firm.
This detail matters.
Because it shows that his transformation wasn’t surface-level.
It was rooted in conviction.
What Changed Everything
Later, during a final visit, there was an opportunity to sit down with him and ask a simple question:
What did this experience mean to you?
His answer revealed something important.
Yes, the business training helped.
But that wasn’t the most impactful part.
What changed everything was this realization:
Business is a good gift from God.
He came to understand:
That business was ordained by God
That it could glorify Him
That it could serve others
That it could provide for himself at the same time
That understanding gave him freedom.
And with that freedom came:
Passion
Energy
Direction
A Model That Multiplies
This story is not meant to stand alone.
It represents a model designed for multiplication.
Here’s how that works:
Investments are recycled through repayment
A single investment can fund multiple businesses
Entrepreneurs become leaders in their communities
For example:
A larger investment can be recycled into hundreds of businesses over time
The model focuses on sustainability rather than one-time impact
It’s not just about starting businesses.
It’s about creating ongoing transformation.
A Different Kind of Efficiency
There’s also a comparison made in the episode that highlights the scalability of this model.
Instead of funding a single long-term effort in one location, the same level of investment can support hundreds of locally led businesses.
These entrepreneurs:
Already understand their culture
Already speak the language
Already have relationships
And through business, they become:
Providers
Leaders
Influencers in their own communities

Why This Story Matters
It’s easy to think of impact in abstract terms.
But this story brings it into focus.
A man:
Escaped a life tied to conflict
Faced uncertainty and displacement
Made a decision rooted in faith
Built something that now serves others
And that journey didn’t just change him.
It created ripple effects:
Jobs
Community support
Leadership
Ongoing influence
An Invitation to Be Part of It
This story ends with an invitation.
Not pressure.
Not obligation.
An invitation.
Because the reality is:
This kind of transformation doesn’t happen in isolation.
It requires:
Partnership
Support
People willing to engage
Whether someone is:
Just starting out
Curious about impact
Or in a position to give more significantly
There is a place to participate.
The Bigger Picture
This isn’t about one man.
It’s about what happens when:
Faith becomes active
Business becomes purposeful
Opportunity is extended
And when that happens consistently, across regions and cultures, the result is something much larger than a single story.
It becomes a movement.
Final Thought
If there’s one takeaway from this story, it’s this:
Transformation is possible.
Not in theory.
Not someday.
But in real lives, in real places, through real action.
And it often starts with a single step—one decision, one opportunity, one moment of alignment between faith and purpose.
This entire conversation leads to one question:
Who are you becoming through your business?
Because success alone isn’t the goal.
Transformation is.
Watch full episode on YT - https://youtu.be/JO3qnS6SkUU
Listen to full episode on itunes/spotify - https://open.spotify.com/episode/0fXCttAl1UxS9QDkWQ2pNg?si=2zx0HkwgR36Acof_yhT3kg
Join the free Third Fish Academy at ThirdFish.org
Transcript Evidence
Story of “R,” a former senior intelligence officer in Assad’s army who came to faith and fled Syria
Decision to return and share the Gospel despite risk of death
Development of a bird shipping business and successful execution
Loan repayment within 10 months and community impact
Refusal to pay bribes and resulting physical attack
Key realization: business is a God-ordained gift and calling
Global expansion and multiplication model of IBAM
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